Press
Cowgirl Rub Earns Top Honors at American Royal BBQ Rub Contest
Fat Boy Hickman’s BBQ is excited to announce that our Cowgirl Rub has earned 2nd place in the Spicy Rub category and 4th place overall at the American Royal BBQ Rub Contest — the world’s largest and ...
Read MoreFat Boy Hickman’s CEO Kirk Malzer Places in the Top 25 in Ribs at 2025 SCA World Championship
Fort Worth, TX – March 2025 – Kirk Malzer, CEO of Fat Boy Hickman’s BBQ, made an impressive debut at the 2025 SCA World Championship, earning 23rd place in the Ribs category. Held in Fort Worth, Texas, ...
Read MoreKirk Malzer Takes 1st Place in Steak B at the 2025 Shed Showdown
Ocean Springs, MS – January 2025 – Kirk Malzer, CEO of Fat Boy Hickman’s BBQ, secured a major victory at the 7th Annual Shed Showdown in Ocean Springs, Mississippi, taking 1st place in the Steak B category. ...
Read MoreFat Boy Barbecue Expands into the Southeast With Kroger
November 14, 2017 – Fat Boy All Natural Barbecue is bringing some time honored favorites along with some new product offerings to the southeast with help from Kroger. The Midwest based company recently had their southern line ...
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Quick Growth Presents Opportuntities, Challenges to Fat Boy
May 15, 2014 – Fat Boy Natural BBQ, which markets its own brand of barbecue sauces and rubs, grew 75 percent in the first quarter of 2014 – before barbeque season had even begun. This presented a ...
Read MoreFat Boy Grows Online with Amazon
February 24, 2014 – Started in 2002, Fat Boy never envisioned that they would be selling to national retailers twelve years later. Born out of the competitive BBQ circuit, their line of natural rubs and sauces meets ...
Read MoreReddit Helps Grow Local Business
February 18, 2014 – It started innocently on a Tuesday afternoon. Fat Boy Natural BBQ had a free sample link on their web site for about 6 months, but never had they received entries like they started ...
Read MoreFat Boy Moves to Lincoln
February 1, 2013 – Fat Boy is pleased to announce their relocation to a new warehouse facility in Lincoln, Nebraska. “It is important to us as a corporation to remain true to our local Nebraska roots. We ...
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